Frequently Asked Questions

website builder FAQ

Jump Ahead:
1. What is the first thing I should do if I’m a beginner to website building?
2. How do I pick the best website builder for me?
3. What are some of the differences between website builders?
4. Which e-commerce store builder will work best for my site?
5. Does it cost a lot to build a website?
6. Does it cost a lot to maintain a website?
7. Which website builder offers the best SEO services?
8. What are the benefits of integrating SEO into my website?
9. Is WordPress good for a beginner in website building?
10. Should I purchase a domain name from a website builder?
11. How important is it to secure a good domain name?
12. What are the major things I need to think about after choosing a website builder?
13. Are coding and designing skills necessary to build a website?
14. How to pick the best template for my site?
15. Can I use multiple templates on my site?
16. Are there any premade logos I can use?
17. Can I change the design of my website at any time?

1. What is the first thing I should do if I’m a beginner to website building?

Starting out in the world of website building can seem like a scary feat to accomplish. Good website developers require an array of various skills to deliver a high-quality product. These skills include basic programming knowledge, design experience, marketing expertise, and graphic design. As a new website creator, this is quite a lot to learn if you truly want your website to be successful.

The first thing you should do is simplify the process. The best way to do this is a website building tool. These tools handle all the coding behind the scenes and allow for you to focus on the other three aspects of the process – design, marketing, and graphics. With most builders, you won’t have to know any HTML, CSS, or Javascript.

Website builders are a great way to learn about design. The design is something that you pick up with experience and observation. Using templates, your entire layout can be created on the fly so that you can begin adding content to your site. Most templates will automatically format your content to follow the flow of the template style, which includes fonts, coloring, paragraph formatting, and so much more.

From here, all you need to do is provide quality content and follow the basic rules of search engine optimization to get your site up and running. Website builders will create the backbone of your website for you and allow you to focus on the bread and butter of the development process.

2. How do I pick the best website builder for me?

Website building is a big market so you can bet that there are dozens of different options to choose from. This can make choosing the right website building tool difficult and confusing, especially if you’re just stepping into web development. Here are some of the key things you might think about when finding the right website builder.

Experience

How much experience do you have with various pieces of web development? If you’re a good programmer with little design experience, then you might look for a website builder that gives you lots of freedom behind the scenes but lays out templates. If you’re good at design but can’t program, then look for a website builder that lets you create the layout while handling the backend work itself.

Cost

Some website builders cost a lot of money, and some are completely free. Figure out what your budget is and how much you can put towards a website builder, and that will narrow down your choices by quite a bit.

SEO

Search engine optimization is vital for making a successful website. Most websites get a majority of their traffic through search engines, which is a continually free way to gain users. By ranking highly in search engines, you can ensure that your website will have consistent readers. Some website builders have layouts that work well with search engines, and others hinder a website’s ability to rank. Do your research before making a decision.

3. What are some of the differences between website builders?

Each website builder brings its unique style to the table, and this can be either good or bad. Every service wants to be different and have their way of doing things. This gives users a lot of variation to choose from, but at the same time, it can make choosing a website builder difficult. Check out these key differences that you can expect to find.

Price

Probably the most prominent and noticeable difference is the price range between website builders. Some services come completely free and have extra benefits that you can pick up for a small price and some charge with a monthly rate.

Hosting

Hosting is a big variation. There are website builders that you can pick up to use directly on your server, while others will host your website for you. This comes into play with the price as well. Most web builders that don’t include hosting are either free or cheap. Those that host for you will always charge for it.

User Interface

Every website builder has a user interface of its own. Some are designed to be user-friendly, and some are a bit more technical. For most users, this is a big determining factor of whether or not a service will work for them. Some services use a click and drag type of interface where you can drag objects into position on your site; others will use templates that you insert content into, and a few services use a code-based system.

Customer Support

Website building is full of bugs and issues that you come across from time to time. That’s why many services offer customer support, but free versions typically won’t.

4. Which e-commerce store builder will work best for my site?

E-commerce is the process of trading money for a service or product across a network such as the Internet. As such, your website needs some way of processing these transactions. This is done through an e-commerce store that website developers can either create for themselves or use a professional service to complete.

There’s a lot to consider when choosing an e-commerce store tool. For starters, you need to be able to get paid for transactions, and so you need to find a service that supports the payment processor that you’re choosing to use. Most accept PayPal since it’s an easy and popular payment solution, but some sellers disagree with their refund policy and choose to use less popular payment processors that can be a bit harder to find an e-commerce store for.

You should also look into the stock size. Some e-commerce store platforms have a limited amount of stock space. Websites that sell a high number of products will hit these limits that will be a heavy burden on their sales. Find an e-commerce store that has stock limits above what you think you’ll need so that you can add more to your store over time.

Is your store going to sell digital or physical products? This makes a big difference because it will determine whether or not you need an e-commerce store that tacks on shipping charges. Some e-commerce stores won’t even process digital transactions because they are riskier to deal with, while others can automatically send off digital goods upon purchase.

Subscription services may require a special e-commerce platform as well. Not all services support this type of payment handling and may only process one-time payments. Be on the lookout for subscription supported platforms if this is a service that you expect your site will be needing.

5. Does it cost a lot to build a website?

The cost of a website varies greatly depending on the site itself. A website can be cheap, if not almost free, to build. This greatly depends on your abilities and the services that you use. Let’s look over some of the costs of building a website and how you can reduce them.

The unavoidable hosting charge is a monthly fee that you’ll have to pay continually. While it’s possible to host a website on your private server, it’s most efficient to use a server hosting service such as GoDaddy or HostGator. The bright side is that hosting can cost as little as $1 a month, but you should keep in mind that you get what you pay for. Low-cost server hosting platforms have limited bandwidth and storage capacity, and will be hosted on slower servers. You can get a quality server for as little as $15 a month.

Developing the site template itself can cost a bit as well. Website builders offer a cheap solution by selling premium templates and offering freely distributed templates, or you can hire a web developer to build you a custom template.

Another cost is content. It’s important to continually add content to your site to remain high in search engine rankings, and this can either be free or costly. If you write up your own content, it takes a bit of work but comes free of charge, or you can hire a website content writer to produce posts for your site. There is also the cost of graphics and other assets.

Overall, it’s very possible to build a low budget website, but you can see that the costs add up quite quickly.

6. Does it cost a lot to maintain a website?

Once you’ve finished building your website the work isn’t done. Websites require constant maintenance to hold onto their search engine rankings and have a lot of traffic. Without new features and content, users and readers become bored and leave the site. These are the basic costs outlined for maintaining a website.

You’ll never find a popular blog or content website that doesn’t continually produce new articles for users to read. This keeps people involved and provides them with new content. This can be completely free or cost money per article. You can choose to write the new content yourself or hire a website content writer to do it for you. Costs for content writing can be as little as half a cent a word, all the way up to 10 cents a word depending on the quality you are looking for.

You have to pay continually to keep web-hosting going to have a website up. This is a monthly charge that covers the bandwidth and storage space of your site. Most sites won’t ever have to deal with charges over $15 a month if they go with the right hosting provider, but larger sites that need virtual or dedicated servers go up in price to as much as $300 a month.

If you use a subscription-based hosting service, you may need to pay for that as well. However, this will normally include the hosting provided by the service.

Website marketing is a never-ending endeavor. Over time you’ll lose users and readers, and so you need to have an equal or higher amount of users coming into the site. This can be done through advertising or SEO services.

7. Which website builder offers the best SEO services?

It’s hard to pin down the website builder with the best SEO services because there are so many variables that go into search engine optimization that vary from site to site. However, we can look at the consistent trend of websites built using various services. Here are some services that have shown good rankings among websites built through their platform.

GoDaddy Website Builder

GoDaddy is a website hosting service that also offers a website builder to users for a low monthly cost. This website builder is great for SEO because it offers so many tools that give statistical reports and advice for enhancing a website’s ranking.

Wix

Wix is one of the world leading website builders out there. Wix uses a tool known as “the Wizard” that helps developers improve their website for search engine optimization. They offer analytical reporting and even builds a sitemap for your website.

WordPress

WordPress is perhaps the most prominent website builder on the web. This service will tell you how well each web page is optimized for search engines and provides a content publishing system that works well with SEO. It makes it easy to set meta information and post tags. WordPress also creates an advanced XML sitemap behind the scenes so that search engines can pick up on all of your web pages.

These are your top three best options for designing a website based on search engine optimization. Although these are just brief descriptions, each of these platforms offers many SEO services and features that push to enhance your website’s ranking in search engines.

8. What are the benefits of integrating SEO into my website?

Search engine optimization is one of the most popular phrases you will hear when it comes to Internet marketing. It is the cheapest and most effective way to increase a website’s traffic. It offers long-term solutions rather than short-term benefits.

First of all, the main benefit of implementing search engine optimization is the amount of free traffic your site will obtain. Search engines are the single most popular place that people will go during their online time. When they search for something specific, you want your website to pop up as a result. With the right keywords and high enough search engine ranking, you can gain a substantial amount of traffic this way.

Ranking in search engines also gives users a sense of your website’s authenticity. If you have a website brand name, and they search for it in a search engine and your site doesn’t pop up, they are most likely going to question how legit your service is. This also gives your website a chance to state information about a service you offer alongside reviewers and critics that users may be searching for.

Healthy search engine optimization techniques also coincide with strong user content. These methods will not only increase the amount of traffic that your website brings in, but it will also allow you to hold onto traffic and keep them on your site.

Search engine optimization is worth it. It takes a lot of time and maintenance, but the amount of website traffic it brings in more than pays for itself. You should always look into integrating SEO into your website.

9. Is WordPress good for a beginner in website building?

WordPress is perhaps the best option for a beginner looking to learn how to build a website. It works for both newcomers and experts alike. You don’t have to know any code to use it, but at the same time, it allows for experts to use code behind the scenes to do custom things that they want.

WordPress starts you off with a template that your website will base its layout around. This saves you endless hours of design and coding time, and all it takes is a click of a button to setup. What’s unique about WordPress is you can change up your theme at any time without losing content or messing up your website. It contains many free templates, and you also have the option of picking up premium templates for a small price.

From there, all you have to do is add in the web pages and content. Web pages can be setup by just entering in the name of your web page and determining whether it will be an actual page or sub-page. Once created, you can place content onto it using WordPress’s easy-to-use editor that requires no coding knowledge at all.

Plugins are another valuable asset of WordPress. These provide a variety of services and come without charge, although some offer premium services and donation options to help support the developers. You can set up a user login system, create a forum, add in security features, and so much more.

WordPress is a great platform for beginners to get started on.

10. Should I purchase a domain name from a website builder?

Where you purchase your website’s domain name has little effect on the website itself, and won’t harm or help with search engine optimization. However, there are a few personal benefits to using a website builder to pick up a domain name.

Website builders will typically have domain name tools that help you come up with the perfect domain name for your site and see which names are available. If your name is taken, they will offer alternative options that closely resemble what you’re looking for. Sometimes, domain names may even be up for sale and you can use the website builder domain tool to see if the one that you’re after is being sold.

Some website builders that sell domain names even give you a bit of privacy. Domain name information is public, so your personal information can be looked up by anyone who is curious about the owner of the site. Website builders can protect your privacy by using their information instead, allowing for you to keep your name and contact information off of the registration. This can be a big benefit as spammers will use domain registry information to call and email you with offers and junk.

Overall, it doesn’t matter where you buy your domain name, though. All quality website builders will allow you to import domains into their systems to help you manage them. It may be a little easier and faster not to have to import the domain name, but there aren’t any significant advantages or disadvantages.

11. How important is it to secure a good domain name?

Picking a good domain name for your website is essential. There are multiple reasons why your domain name can have such a significant impact on your site, mostly revolving around marketing. Is your domain name really that important, though?

Your domain name is the first thing that people see when coming across your website. Often as a clickable link, people get a rough idea of what to find on your site based upon the URL. You want it to represent your business and not appear as spam. It should also be both short and memorable so that users can remember it for when they want to revisit your website.

Domain names also have an impact on search engine optimization. Google and other search engines use domain names as a variable in their algorithm, and it can provide quite a big boost to your ranking.

A quality domain name should also be used for branding. If you have a product or business that has a catchy name that people should remember, you need to use it in your domain name. Whether or not someone clicks on the link as they pass by it, it will market your brand into their head for another time. It’s a form of free advertising.

So yes, choosing a good domain name is really important. There’s a lot to think about when selecting the right URL. Just remember to choose something that is marketable and will be appealing to both search engines and potential users.

12. What are the major things I need to think about after choosing a website builder?

Now that you’ve chosen your website, builder, you have to begin to consider the website itself. There are many elements that go into website design (HTML joke aside) that you need to begin to plan out before diving into the actual development. Let’s take a look.

Template

This is the layout and color scheme of your website. This piece is important because it provides the site with its style. With a website builder you don’t need to create a template yourself, but instead, have the luxury of getting to choose among a multitude of both free and paid template designs. The right template for your site will differ upon your individual needs.

Content

What type of content are you going to have on your site? You need to choose a writing style that stays consistent throughout the website, and a follow a formatting style guide as well. You also need to decide how much graphical use you will be using on the website. You can use product images, infographics, etc.

Pages

You have to create the web pages for your site, and knowing exactly what pages you’ll be having is part of the battle. You should always start with a home page and then can add things such as a contact page, products page, about us page, and so much more. You can also consider using sub-pages for sections that might need multiple pages to cover.

This just scratches the surface. After choosing a website builder, you need to focus on planning the site, which can take a lot of time and thought before actually diving in.

13. Are coding and designing skills necessary to build a website?

Believe it or not, you don’t need to have any coding skills or even design skills to build a website. All you need is a marketable idea and a game plan. Website builders are designed to take on the hard work and do all the coding behind the scenes, while also offering templates and designs to get you started.

Of course, having some experience in design would be a big benefit. This can allow for you to be able to choose the right template for your website and include styled content within it. Having web design experience also makes the planning process a bit easier, but is far from necessary. Web designers can also save a bit of money by creating their custom template. However, website builder templates are almost always worth the money since they save a huge amount of time in the development process.

Coding, on the other hand, can be completely avoided when using a web builder. Most web builders allow you to add elements to the page using their user interface rather than coding them in. The biggest benefit of being able to code is that you can create custom software and features on your website, but of course, this is completely optional and isn’t needed to create one.

Neither coding or design skills are needed to build a website, but they do serve a purpose for those that possess them. You will naturally learn coding and design as you develop websites with a builder tool, as you begin to get some hands-on experience with working in web design.

14. How to pick the best template for my site?

Coming up with a website template is probably the hardest part of the whole design process. You want something that looks nice and professional, and you want it to be perfect for the type of website that you’re creating. There are tons of options out there, so what should you be looking for as determining factors for choosing one?

Design

The best way to narrow down your options is to select the ones that have a good design for your purpose. You’ll usually end up with a handful of potential website templates for your site, and so this is just designed to weed out the options that you don’t like.

Mobile Friendly

A large portion of Internet traffic comes from smartphone users. Having a responsive design is becoming essential for both usability and search engine optimization. Go through your selection of templates and eliminate any that don’t have a responsive design that will be mobile friendly.

Cost

Now you always need to stay within your budget and can’t blow it all on just the template. You should look over the costs of your potential choices and pick one that won’t be too spendy. However, do keep in mind that sometimes it is well worth the higher price for a quality template, and this shouldn’t be the point that you start cutting corners.

That should eliminate a lot of the bad choices and leave you with just a couple options. Now it’s down to you to pick your favorite template. Choose one that will look nice with your style of website and will be user-friendly.

15. Can I use multiple templates on my site?

It all depends on the website builder, but most don’t allow for you to use multiple templates on a single website. However, some builders such as WordPress do allow for this so let’s explain a little bit about how using multiple templates will work.

You can’t use multiple templates on the same page. This would create issues and wouldn’t make sense. Multiple templates on the same website are done across multiple pages, where another page of the same site might follow a different template.

One common way of doing this is by having the home page as a certain template that you like users to see. It is used to draw their attention and get them to venture further into the website. This may be more of a marketable design that is user-friendly and makes it easy to show off products. The secondary template used might be designed for the product pages with a completely different purpose. This other template could be used to try and lead to sales, unlike the first template that was used on the home page to grab the user’s attention.

One thing to keep in mind is that you don’t want templates that are vastly different. This can make it confusing and have the user feel like they ended up on a completely different website. If your home page has a blue and white layout and suddenly the user ends up on a page with a bright yellow background and lime green text, it’s going to be off-putting. When using multiple templates, keep it simple and focus on user usability.

16. Are there any premade logos I can use?

The logo of your website is a key defining feature that will remind users of your products whenever they see it. It’s commonly used as a home page button that is displayed across all the pages of a website. This lets the user know that they are still on your site when they switch pages and keeps a bit of consistency. Not everyone is experienced in design and so coming up with a good logo can be a challenge, so you might wonder if there are premade logos available.

While it differs from website builder to website builder, most do have logos that you can use. In fact, some templates will even come with a couple of logo choices for you to choose from. The hardest part is finding a logo that has a similar theme to what your website is offering. Since these aren’t custom made, they are typically designed for general purposes.

You mainly want to pick one that is both simple and memorable. A premade logo that only uses a few basic colors and has a fluid yet minimal design will be your best bet. These are the easiest logos to remember, and even the simple choices can leave an impact.

Most website builders will have their logos categorized to make them easier to shift through. This makes it easy to find exactly what you need. For example, by searching through the “technology” section, you can find all sorts of computers, cell phones, robots, and other cool science logos.

17. Can I change the design of my website at any time?

You can change the design of your website whenever you want. Picking a template or design doesn’t permanently lock you in. If you want to start out with a free template just to build your site and figure out what you want then go ahead. You can come back and change to a premium stylish design later in development.

Most website builders are developed to handle this transition between designs. When switching you won’t lose any content or pages because each template has similar coding styles, so a navigation bar on one template is still a navigation bar on another template with just a different design. If you use a service like WordPress you can even revert to a previously saved version of your website, so there is absolutely no risk when changing templates.

You don’t have to publish changes right away. They can be saved as a preview so that you can work on setting up the new design over time without having to worry that users will see an incomplete transition. Once finished, you just have to publish your new changes and the site will update itself and be ready to go.

Do keep in mind that any custom code changes made to a template will be lost when you change the template over. The new template doesn’t pass over these changes, so developers that work on the backend of development need to keep this in mind before changing the template.

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